Local Services Ads now supports more businesses As a vital part of the community fabric, local businesses must stand ready to assist their neighbors in times of need. Whether it’s an emergency dental appointment, exam anxiety in a teenager, or a beloved pet’s overdue grooming, Local Services Ads connects people with trusted local providers who...Read More
Is it beneficial to get your Google Business Profile certified as “Google Guaranteed” or “Google Screened”? Let’s evaluate the pros and cons. If potential customers are searching for your local products and services, they want to feel secure that they’re making the right decision. This means reading online reviews, collecting personal suggestions, or investigating further...Read More
‘Tis the season for giving back so how can your brand give back to the community, and whyshould you? There has been a significant increase in the importance for a business to connectitself to the local community in the eyes of consumers. According to a study conducted by ConeCommunications and Echo Research, 83% of U.S...Read More
Nearly two-thirds of American public now own a smartphone of some sort, which is why it’s crucial that business owners make efforts to target potential customers through mobile marketing. Geofencing is a service that triggers an action when a mobile device enters a set location. From coupons to notifications to engagement features to security alerts, businesses...Read More
The sun is shining, the birds are chirping, and flowers are blooming! Spring is in the air, and the new season means new digital content for your brand. Keeping your digital content on track with the season is a crucial part of advertising. Stay on top of your digital design this spring! Take a look...Read More
Auditing your Brand is a crucial part of having an overall successful business. Analyzing each aspect of your brand online is an efficient way to make sure your presence is being showcased to your customers in the right way. Knowing where your brand is, where you want it to be, and the steps it takes to get there can all...Read More
Although Pinterest may not be as significant as other Social Media platforms used in Marketing efforts, the pin network has started to climb up the latter in 2017, and doesn’t plan on slowing down in the new year. With the development of new tools and innovations, here are some of the ways we predict Pinterest will prove to be a strong marketing tool in...Read More
Digital advertising continues to evolve rapidly as new technologies emerge. Today, we live in a world where it’s more prominent to connect on mobile than on desktop. This has opened the opportunity to advertise to the target more directly by following their engagement in the digital space. So, What’s Programmatic? It’s the biggest buzzword in...Read More
Vanishing content has become the buzz on Instagram within the past few months. At first, you were probably like, “What’s the point of this”. Many people don’t understand why having an option to feature a photo or video for only 24 hours would be appealing to users. However, this tool can be an asset to your...Read More
In 2017, we have seen a breakthrough in video production. With new technology, there are new ways to capture video better than ever before. New technology like video resolution and drones are what the new craze is about. There are also other pieces of new technology that are changing the video industry. The first...Read More