If you do not have an email list for your business, you’re missing out on customers and money. In today’s online world, you can have access to millions of people at your fingertips, so it’s important for your business to take advantage of this. Being active and engaging with your audience on social media is...Read More

Your website is the first impression that potential customers will have of your business. They are likely to Google you and see your offerings, what people have said about you, and the overall vibe of your business. This space should help draw people in and without it you are missing out on a lot of...Read More

Unless you’ve been living under a rock, people don’t consume media content the way they used to. Social media, along with streaming services, have kicked traditional media sources to the curb. Though this has made lives easier, it’s forced businesses, both large and small, to adapt if they want their messages to be heard.  ...Read More

Have you ever seen some sort of advertisement that was unusual and caught your eye? For example, McDonalds french fries painted as the crosswalk, a KitKat park bench, or even an unusual giant painting on a building.  Whatever it may have been, all of these advertisements are using a similar strategy to convey a bold...Read More

We have all caught ourselves scrolling through Facebook late at night watching one video after another on our newsfeed. Videos have become one of the most posted and engaging form of content on Facebook. Companies are taking advantage of this trend by posting short videos that advertise their brand or products.   Since Facebook was...Read More

In the world we live in today, just about everyone is thoroughly emerged in their phones, whether it be on Facebook, Instagram, Snapchat etc.  Whatever it may be, it is hard to ignore all of the newest and hottest features that have been emerging recently.  One of the latest and most popular new features is...Read More

Successful marketing is all about being where your consumers are. There are many circumstances that can change the channels through which media is consumed. One of the biggest causes of media change are the seasons. Think about it…do you watch as much TV in the summer as you do in the winter? Chances are, you...Read More

The rise of social media has changed our lives, for better or for worse, and has given us new forms of communication. The act of communicating itself has drastically changed from era to era, generation to generation. Cave paintings, carrier pigeons, the postal service, Morse Code, the telephone, texting, and social media. Each one evolved...Read More

The advertising landscape is getting more complex every day, but there’s one way to reach your target audience that hasn’t changed in nearly 100 years: radio. People are picking up the newspaper far less than ever before, and the television market is currently at a turning point, but radio has been a constant in consumers’...Read More

On January 27th, we made a slight, little change…We moved! We have moved to the beautiful town of East Greenwich right on Main Street. Our team worked hard breaking down the old office and setting up the new one in what could go down in history as the easiest move ever! Don’t believe us? Check...Read More