It’s no surprise that psychology and advertising go hand-in-hand. You also do not have to be a psychologist to understand how to implement psychological thought into your advertising strategy. Taking a deep dive into consumer behavior and the purchasing habits of your target audience is one of the very first steps that PMC takes prior...Read More
Incorporating Influencers into your Social Strategy It’s in the name ‘social’ media. Social platforms have transformed into the ultimate space for collaboration, communication, and brand awareness. Among the sea of users come the front runners; social media influencers. The bread and butter of social media marketing, influencers help brands gain recognition and build following on...Read More
Large advertising agencies are starting to lose their luster. Agencies who house a cubicle factory are slowly diminishing, making way for smaller firms. The power of a small advertising agency, or a boutique agency, has never been stronger than it is today. With today’s technology, small agencies have all the power to compete with the...Read More
At PMC we believe that creativity is not just a hat that can be put on and taken off. We live it. We work hard, we play hard and we have fun!