Business Strategies
As the seasons shift and the vibrant hues of spring begin to unfold, it’s not just nature that undergoes a transformation. Businesses, too, can benefit from refreshing their online presence to align with the spirit of renewal that comes with this time of year. Updating your website for spring is not only about aesthetics; it’s...
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In the digital arena of 2024, where 68% of internet journeys commence with search engines, embracing a robust SEO strategy is pivotal for online success. At PMC Media Group, we understand that optimizing your website for search engines isn’t just about visibility—it’s about strategically positioning your brand to capture valuable organic traffic and convert visitors...
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2023: The Year of Short-Form Video Content
In this article we'll explain why you should take advantage of this rapidly rising trend and how your business can do so successfully!
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7 Reasons Why You Should Have Video on Your Website
In the last five years, video has become part of our daily online life. So if you're not already utilizing it in your business strategy – now's your chance!
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Asking your customers for feedback and testimonials is something that today's businesses can do to get an edge over their competition.
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Stars with text on turquoise background
If you're reading this, it's likely because you understand how crucial Google reviews are for any local business.
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Graphic of man giving Google Review
Amazon reviews are always one of the first things that I check before hit “add to cart.” If an item has five stars based on 1,000 reviews, then it lends a lot more credibility to the product and makes me much more likely to buy it.
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Social Media
Instagram Reels have been a game-changer for marketers since they were introduced in 2020. The ability to discover content on the Meta-owned social media channel has never been easier, and brands are finding success by incorporating short-form video into their Instagram content strategies. The potential for generating revenue through Instagram Reels is practically limitless. However,...
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1. Define your goal Before you get started, figure out what you want to gain from social media marketing. Is it a way to be seen? Do you want your business more known? Do you wish to increase awareness of your brand? Or do you intend to attract new clients? Knowing precisely why you’re using...
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The world of social media is ever-changing, and updates always come to our left and right from both a business and a personal standpoint! Marketing professionals everywhere are consistently evolving and strategizing about how to utilize the largest marketing platforms in the world for innovative, groundbreaking campaigns and unique concepts to reach the masses.   Do you remember way back when your...
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