Over the past decade, the way businesses advertise has undergone a major evolution. With consumers opting into more digital streams, traditional advertising methods have become increasingly inefficient. Though social media platforms like Facebook and Instagram are great tools to gain attention from consumers, these platforms rely on consumers being interested in visiting them. That leaves...Read More
The COVID-19 pandemic has affected even the simplest day-to-day activities, creating unforeseeable challenges to everyone, especially businesses. While things try to go back to normal, it seems to be a challenge for one industry in particular: events. As restaurants and stores slowly start to reopen, we see that it is possible to be innovative with the times to try and conduct...Read More
Due to events related to the ongoing COVID-19 pandemic, many local businesses in both Rhode Island and Massachusetts have been temporarily closed or required to change their business model in order to meet new state safety regulations. However, new guidelines unveiled by the federal and local governments have given many local businesses a glimmer of hope by allowing them to gradually resume business as usual in the coming...Read More
The Big Game On Sunday, February 2, 2020, millions of viewers tuned in to watch Super Bowl LIV. As the most highly viewed sporting event of the year with over 102 million viewers, the San Francisco 49ers took on the Kansas City Chiefs at the Hard Rock Stadium in Miami, Florida. Both teams certainly proved...Read More
‘Tis the season to shop! But as a retailer without a way to sell your products or services online, how can you continue to drive consumers into your brick and mortar in a world dominated by online shopping? Over the last few years the buzz around online shopping has significantly grown and according to Statista,...Read More
Busy business owners need to market but they also need to prioritize. Your staffers might pitch in with blogging or tweeting along with their other unrelated responsibilities, and it’s essential that their time is maximized. You can content market and ensure that your ultimate goals are still being met without breaking the “time and resources”...Read More
At PMC we believe that creativity is not just a hat that can be put on and taken off. We live it. We work hard, we play hard and we have fun!