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January 14, 2016
Do I really need a good logo? Yes. 100 times yes. Although you can create and run a business without one, you shouldn’t. This is one of the most common mistakes among small business owners when it comes to making a public presence and growing their business. Many start-ups don’t see a need for one, and...
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Marketing is not a one-size-fits-all industry but all too often we see the same marketing strategy utilized for clients with vastly different marketing needs. There are certain, fundamentally important steps that build the base of any marketing campaign, such as tuning your website for SEO, or maintaining an active social media presence. These evolve as...
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Marketing in the digital age has always gone hand in hand with SEO. Search Engine Optimization is ever changing, ever adapting and finding the time to understand its many quirks can be frustrating. When you spend so many hours growing your business it can be hard to step away from more pressing concerns to research...
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By the power of innovative marketing, yes you can! The market is flooded with ways to get your message to your customers. Facebook, Twitter and LinkedIn are all leading the charge on the social media front. Go Daddy offers SEO optimization and Google offers Adwords for your website. What do all of these things have...
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Online advertising works and in this internet and digital age the methods of getting your message to the customer are practically limitless. The question then becomes which of those choices provide tangible results, rather than leaving you feeling like you are shouting into a void? Let us examine some of the most popular selections of...
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Would it surprise you to learn that some experts believe Google GOOGL +0.44%+ is on its way out, that MySpace is making a last-ditch attempt to re-engage users, or that Foursquare is in the middle of a radical overhaul? Late last year, I made some predictions for social media trends in my article,The Top 7 Social Media Marketing Trends That...
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Busy business owners need to market but they also need to prioritize. Your staffers might pitch in with blogging or tweeting along with their other unrelated responsibilities, and it’s essential that their time is maximized. You can content market and ensure that your ultimate goals are still being met without breaking the “time and resources”...
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Before you go looking for investors and funding, you need to make sure your startup’s business plan is rock solid. Here are some tips to help you develop an outstanding business plan for your early-stage business. Your business plan is going to be the first thing that potential investors look at when you solicit them for money...
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At PMC we believe that creativity is not just a hat that can be put on and taken off. We live it. We work hard, we play hard and we have fun!

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