1. Define your goal Before you get started, figure out what you want to gain from social media marketing. Is it a way to be seen? Do you want your business more known? Do you wish to increase awareness of your brand? Or do you intend to attract new clients? Knowing precisely why you’re using...Read More
The world of social media is ever-changing, and updates always come to our left and right from both a business and a personal standpoint! Marketing professionals everywhere are consistently evolving and strategizing about how to utilize the largest marketing platforms in the world for innovative, groundbreaking campaigns and unique concepts to reach the masses. Do you remember way back when your...Read More
It’s to no surprise that technology evolves towards satisfying our human need for simplistic use, interaction, and communication. Nowadays there are numerous ways for us to communicate across the globe with just a flick of our thumb. With that being said, the focus on how websites are built will also evolve in order to satisfy the same human need for UI/UX, and communication. Here...Read More
Nearly two-thirds of American public now own a smartphone of some sort, which is why it’s crucial that business owners make efforts to target potential customers through mobile marketing. Geofencing is a service that triggers an action when a mobile device enters a set location. From coupons to notifications to engagement features to security alerts, businesses...Read More
If you’ve ever been to New York City, you know Times Square is its own world of advertisements. By simply walking through the sidewalks of 42nd Street, one is exposed to hundreds of advertisements on bright screens and billboards. With so many brands advertising their products and services to the same audiences, how does a...Read More
By the power of innovative marketing, yes you can! The market is flooded with ways to get your message to your customers. Facebook, Twitter and LinkedIn are all leading the charge on the social media front. Go Daddy offers SEO optimization and Google offers Adwords for your website. What do all of these things have...Read More
Before you go looking for investors and funding, you need to make sure your startup’s business plan is rock solid. Here are some tips to help you develop an outstanding business plan for your early-stage business. Your business plan is going to be the first thing that potential investors look at when you solicit them for money...Read More
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