Social media marketing is always changing, but one thing remains consistent: it can determine whether your online store thrives or fails, especially during the holiday season when everyone is shopping. We’re sharing our top 10 tactics for ensuring that your social media holiday ad campaigns reach the correct consumers and persuade them to add your...Read More

The holidays are a time for family, friends, and of course, shopping. And they’ll be here before you know it! As the air gets chilly and the year draws to a close, people look to complete their holiday shopping sooner each and every year As the seasons change, how can you ensure that more people...Read More

The holidays are rapidly approaching, and 40% of U.S. customers have started their holiday shopping. This year, promoting local companies is at the forefront of consumers’ minds. In fact, 60% of US consumers who intend to shop for the holidays say they will go out of their way to purchase from small businesses in their...Read More

Meta adds more ads to Facebook Reels, plans revenue split with creators Facebook is making some much-needed changes to Reels, its competitor of TikTok. In contrast to Instagram Reels, which began rolling out worldwide last year and included 30-second commercials, Facebook Reels’ new style will feature shorter advertisements. The second-to-last reel of the Reel will...Read More