Since way back in the flip phone days of 2004, Facebook has been a social media innovator. Their newest change is a form of advertising, the mid roll video ad. These mid roll ads are similar to the ads that you skip as fast as you can before videos on YouTube, but instead of pf playing before the video, they are played in the middle of videos and...Read More

Have you ever seen some sort of advertisement that was unusual and caught your eye? For example, McDonalds french fries painted as the crosswalk, a KitKat park bench, or even an unusual giant painting on a building.  Whatever it may have been, all of these advertisements are using a similar strategy to convey a bold...Read More