427 MAIN ST. EAST GREENWICH, RI

Year

2016
Facebook’s recent updates are going to impact the marketing industry in a major way. With several new updates coming, Facebook is changing the game by adding several new features that will change how we use the social platform forever. Brands are paying attention because these 5 features could impact how we market on Facebook, and...
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The social world is always trying to try new things in our lives, and livestreaming is now one of them. Facebook just recently launched its new livestreaming mobile feature, “Facebook Live Video”. Its purpose is to let users broadcast their life in real time. The video is uploaded to the user’s profile once the livestream is finished. This feature will...
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The advertising industry is always changing, and as a result, we are constantly adapting our campaigns to compete with market trends. The Facts Here are some current facts about advertising and media expenses: Marketers spend 540 billion dollars globally on advertising this year. 28% of marketers have reduced their ad budget to therefore fund more digital marketing....
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Agency use, in terms of media buying, is extremely important and vital to getting your advertising money’s worth. Not only do we offer an in-depth understanding of channels, but we also produce the creative messaging that drives your campaign’s performance. How We Do It We help your business discover new ways to connect with consumers. With the change in technology and digital media...
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Social Media does a lot for us in today’s world: connect with friends, share photos, and catch up with news. It’s also a great platform for businesses, and thus, a great tool for advertisers. Here are several ways its helping advertisers like us reach consumer better: Reduce marketing Costs: Social Media marketing is one of the most...
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We’re going to be honest- our job is a lot of fun. Sure, there are stressful days, but here at Paradigm we are always looking for opportunities to make the big things happen- with team work, creativity, and an open mind, it’s our strategies that strengthen our client’s vision. Our evening photo shoot at The Trap...
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Do I really need a good logo? Yes. 100 times yes. Although you can create and run a business without one, you shouldn’t. This is one of the most common mistakes among small business owners when it comes to making a public presence and growing their business. Many start-ups don’t see a need for one, and...
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Marketing is not a one-size-fits-all industry but all too often we see the same marketing strategy utilized for clients with vastly different marketing needs. There are certain, fundamentally important steps that build the base of any marketing campaign, such as tuning your website for SEO, or maintaining an active social media presence. These evolve as...
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Marketing in the digital age has always gone hand in hand with SEO. Search Engine Optimization is ever changing, ever adapting and finding the time to understand its many quirks can be frustrating. When you spend so many hours growing your business it can be hard to step away from more pressing concerns to research...
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By the power of innovative marketing, yes you can! The market is flooded with ways to get your message to your customers. Facebook, Twitter and LinkedIn are all leading the charge on the social media front. Go Daddy offers SEO optimization and Google offers Adwords for your website. What do all of these things have...
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About PMC

At PMC we believe that creativity is not just a hat that can be put on and taken off. We live it. We work hard, we play hard and we have fun!

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