Digital Trends | Influencer Marketing

Few things get your brand more exposure than partnering with a top-of-the-line celebrity to endorse your product. People love famous people, and when a brand or product becomes synonymous with a star athlete or A-list actor, it usually sells incredibly well. That’s because endorsements increase consumer confidence. Endorsements are great for corporations, but what about…

Advertisement Disruptions | How the Presidential Election Stole Christmas

Out with the Halloween costumes in with the Holiday decorations, right? The most wonderful time of the year is at our fingertips, but this year we have a few hurdles to jump before we start seeing garland wrapped pillars and sparkling lights throughout town. The presidential campaign and upcoming election has caused several companies to…