live video

Enhance Your Brand with Live Video

New technology is going to bring along new trends, especially on social media.  Live video is the current trend that has all the attention and has become a popular way to communicate engaging messages.  It is unfiltered and uncut, something that customers can relate to.  Live video happens in real time, so customers get a…

How to Audit your Brand

Auditing your Brand is a crucial part of having an overall successful business. Analyzing each aspect of your brand online is an efficient way to make sure your presence is being showcased to your customers in the right way. Knowing where your brand is, where you want it to be, and the steps it takes to get there can all…

Pinterest Marketing Predictions for 2018

Although Pinterest may not be as significant as other Social Media platforms used in Marketing efforts, the pin network has started to climb up the latter in 2017, and doesn’t plan on slowing down in the new year. With the development of new tools and innovations, here are some of the ways we predict Pinterest will prove to be a strong marketing tool in…

The Rise of Programmatic Digital Advertising

The Rise of Programmatic Digital Advertising

Digital advertising continues to evolve rapidly as new technologies emerge. Today, we live in a world where it’s more prominent to connect on mobile than on desktop. This has opened the opportunity to advertise to the target more directly by following their engagement in the digital space. So, What’s Programmatic? It’s the biggest buzzword in…

How to Utilize Instagram Stories

Vanishing content has become the buzz on Instagram within the past few months. At first, you were probably like, “What’s the point of this”. Many people don’t understand why having an option to feature a photo or video for only 24 hours would be appealing to users. However, this tool can be an asset to your…

Video Production Trends in 2017

In 2017, we have seen a breakthrough in video production. With new technology, there are new ways to capture video better than ever before. New technology like video resolution and drones are what the new craze is about. There are also other pieces of new technology that are changing the video industry.    The first…

The Importance of Website Security

Your website is the first impression that potential customers will have of your business. They are likely to Google you and see your offerings, what people have said about you, and the overall vibe of your business. This space should help draw people in and without it you are missing out on a lot of…